Strategy×Growth & Capital×AI

Building smarter,more valuable companies.

Senior strategic advisory for founders, owners and leadership teams navigating growth, capital and AI-driven transformation.

A new dimension

The next chapter of business is being rewritten.

Companies have always needed strategy, growth and capital. That has not changed.

What has changed is that AI now touches all three: how you compete, how you work, what you can build and what the company is worth.

Knowing that AI matters is easy. The hard part is knowing what it means for your company.

  • Strategy Where to go
  • Growth How to get there
  • Capital What fuels it
  • AI What becomes possible

The synthesis

01 Strategy

Choose where to go.

Direction, ambition and the choices that matter most. Including what not to do.

02 Growth & Capital

Build the company for its next stage.

Growth engines, governance and capital that turn ambition into enterprise value.

03 AI

Change what becomes possible.

How the company operates, competes and creates value when intelligence is built in.

04 Syntesia

Bring it together.

Different dimensions of the same question: how do we build a stronger company for the future?

Advisory

Two areas. One conversation.

Growth strategy and AI transformation are increasingly the same discussion. I work on both, and on how they connect.

01

Strategy, Growth & Capital

Build the company for its next stage.

For owners, boards and founders at an important transition. The aim is not a strategy document. It is clarity, decisions and forward movement toward a more valuable company.

  • Strategic direction
  • Owner strategy
  • Growth & go-to-market
  • Internationalisation
  • Investment readiness
  • Capital strategy
  • Company value
02

AI & Business Transformation

Turn AI potential into business value.

From general AI interest to a clear view of where it materially improves how the company operates, competes and creates value, and a roadmap to get there.

  • AI strategy
  • Opportunity mapping
  • Business cases
  • Process redesign
  • AI roadmap
  • Leadership alignment
  • Governance
What kind of company are we trying to build? That is the real question. Strategy, technology and AI are how you get there.

Situations

When the next move matters.

  • Would an investor see the company the way you do?
  • What got you here, and what will get you to the next stage?
  • Which market, in what order, and with which model?
  • Do owners, board and management share the same ambition?
  • Which of your AI experiments actually matter to the business?
  • Where will AI change how you operate, compete and create value?

The strategic question

Would an investor see the company the way you do?

Recognise the situation? Let's talk

Perspective

Business first. Technology where it matters.

AI creates enormous possibilities. But possibilities are not strategy. The starting point is the business: its ambition, customers, economics and competitive position. From there, we find where technology genuinely changes what is possible.

ClarityDecisionsActionValue
Magnus Burvall, founder of Syntesia, seated at a wooden table and smiling

About

Experience from both sides of the table.

For more than three decades, Magnus Burvall has worked where business, technology and entrepreneurship meet: as a corporate leader, founder, CEO, board member and advisor.

Over the past six years he has worked closely with founders, owners and leadership teams through Scalex Growth Partners, on growth, governance, capital and value creation.

Today he is also founder and CEO of Lodexa, an AI-native intelligence company. The AI transformation is not something he only advises on. He is building through it.

Syntesia brings those perspectives together.

  • Founder & CEOLodexa
  • Founder, Growth AdvisorScalex Growth Partners
  • Founder, CEO, board member, advisor30+ years across business and technology
Senior advisor at the core. You work directly with Magnus.
Specialist network when the assignment needs it.
Technology used wherever it adds value.

Selected experience

Across industry, research and the innovation system.

A selection of organisations I have worked with, from listed engineering groups and energy to universities, agencies and innovation environments.

  • ALMIInnovation & growth
  • WSPBusiness & industry
  • SwecoBusiness & industry
  • TillväxtverketPublic sector
  • RiseResearch & academia
  • Umeå UniversitetResearch & academia
  • Högskolan i BoråsResearch & academia
  • IVAResearch & academia
  • Umeå EnergiBusiness & industry
  • Automation RegionInnovation & growth
  • BICFactoryInnovation & growth
  • BiZMAKERInnovation & growth

Contact

What is your company's next move?

If you are facing an important strategic choice around growth, capital or AI, let's have a conversation.